Think It’s Impossible to Measure Innovation?

by Tom Peters:

Think it’s impossible to measure innovation? Watch to learn Tom Peters’ brilliantly simple, easily executable method for ensuring that a good portion of your work qualifies as innovative.

You may need to reframe the culture of your organization. How does that happen? Watch Tom explain that there’s a clear path to increasing any attribute you may choose. Measure it. His topic is Measure Innovation, but you can take it from there to fit your own situation. Need clerks to exude more friendliness? Measure it. Need salespeople to listen more than they talk? Measure it.

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